Intro to Lead to Cash
Creating a 360-degree view of the customer 
In this brief introduction learn:
- The lead-to-cash approach to enterprise software.
- How integrated systems can streamline marketing, sales and customer service. 
- The ways in which billing can be made easier through ERP integration. 

Access the 7-Minute Webinar Now

Unpacking the term "fully integrated"

When marketing, sales and customer service applications run on the same, native platform, data can be shared seamlessly. This enables internal teams to work more efficiently while providing a better experience to customers. 

Why You Need a Salesforce Administrator eBook

Key points addressed in this webinar:

  • How data integration benefits sales, marketing and customer service. 
  • The pipeline reporting options available through lead to cash. 
  • How lead to cash supports cross-selling and up-selling. 

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